Tina Yelle — Vice President, Product Management
Tina directs PG Calc's Product Management group, responsible for leading the company’s product strategy from inception to market. Previously, Tina managed the marketing outreach for all products and services, with emphasis on advertising, direct mail, and promotional materials as well as strategic planning. Tina was also the product manager for GiftWrap, our gift administration database, providing direction for ongoing software development. Prior to joining PG Calc in 1996, Tina was the Executive Director of Urban Glass, a nonprofit artists' organization in New York City. There she directed all aspects of fundraising, led a successful capital campaign, and oversaw the construction of a new facility. She served as a Board member for the Glass Art Society and as a panelist for The National Endowment for the Arts and the New York State Council on the Arts. Tina received a B.A. from Wheaton College and an M.F.A. from Pratt Institute.
William A. Laskin — Vice President
Bill has been a vice president of PG Calc since its inception in 1985. As part of the Product Management department, Bill's responsibilities include product requirement definition, design, documentation, and market research. Bill has published numerous articles in Planned Giving Today and other publications on a variety of planned giving topics. Prior to PG Calc, Bill spent two years producing gift proposals in the Harvard Planned Giving Office. He graduated from Harvard College in 1982 and from Tufts University School of Medicine in 1991.
Larry Kerstein — Senior Product Manager
Larry Kerstein is a technology management professional who has spent over twenty years successfully bringing products and services to market. Larry began his career at Bolt Beranek and Newman, where he was responsible for the development and market rollout of a line of X.25/IP access routers. His next assignment was as contributor to the operation and growth of NEARNet, the New England regional Internet backbone. A participant in the early development of the Internet, Larry has extensive experience in Internet technologies, applications and infrastructure. Other positions include Director of Web Consulting Services for iProspect.com and Vice President of Operations for Brain Saving Technologies. Larry has spoken at various technology industry events, including investor conferences, trade shows, and educational seminars. Larry is an adjunct lecturer in Internet technologies at Northeastern University and is a member of the Beta Gamma Sigma honor society.
President
Strategy, Finance and Administration
Sales and Marketing Team
Product Management Team
Client Services Team
Planned Giving Services Division
