GiftGuide Features
GiftGuide is the right choice if you manage your own planned giving website and want to add additional high-quality content.
More than text, GiftGuide provides a rich experience that dovetails with their existing interest in your organization. Recommendations and explanations helps prospects select the best gift plan for their own situations and provides explanations in the form of multi-media presentations, calculations, and text, allowing prospects and their advisors to learn in their own style and at the level of detail they prefer.
The content in GiftGuide is not only ideal for prospects – it’s valuable to your staff as well.
Created by planned giving experts, the content in GiftGuide is ideal for use by planned giving staff that know enough to talk to donors but not enough to write sophisticated content about various gift vehicles and appropriate gift assets on their own.
GiftGuide is “ready to go” off the shelf.
There is no lengthy content creation and design coordination needed to create the pages, so your time and effort, and that of your staff, is minimal. Your dependence on your internal Web development staff is decreased. This doesn’t come at the expense of your branding and identity – it just means that the customization offered by GiftGuide is easy.
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