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Marketing
Marketing is an indispensable part of a successful planned giving program – that’s a fact with which virtually everyone involved in planned giving will agree. Yet our experience suggests that many planned giving professionals find it challenging to put strong marketing efforts into action and refresh them consistently.
That’s where PG Calc comes in. Our unique combination of planned giving expertise and marketing proficiency has enabled us to develop a wide range of services and tools that can strengthen your marketing skills in such areas as strategic marketing planning, lead generation, and direct marketing.
With our help, you’ll be able to consistently reach out to new prospects and close existing ones and that, we would contend, is the very definition of effective marketing.
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"Much of the success our charitable gift annuity program can be traced back to PG Calc's expertise and support. Our donors don't know PG Calc, all they know is we address their concerns quickly and accurately. We know PG Calc is behind the scenes helping make it possible."
Andy Mantione
Director of Planned Giving
Our Lady of Victory Homes for Charity
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