Interactive Web tools for your website to build engagement with prospects
Hundreds of planned giving programs have given their websites a boost by using one or more of our web-based tools: GiftCalcs and GiftGuide. The websites in our Marketing Services packages integrate these tools as an effective means of building engagement with site visitors.
Fundraising professionals know that the best way to move prospects toward a gift is by giving them the chance to put themselves in the story. Reporting the impact of gifts is one way to achieve that. Offering these “self-serve” tools is another. Prospective donors have a chance to learn about and play with different gift types and amounts to see for themselves what they can do for the organization.
GiftCalcs is our most popular tool. The development of Marketing Services gave us a chance to update the look of the tool – if you haven’t tried it in a while, check it out!
- Find Best Gift is a new product developed specifically for Marketing Services. A distant relative of the now-retired GiftGuide, Find Best Gift is a powerful, donor-powered recommendation engine for gift planning. The product will be available in standalone format soon; please use the “Contact Me” link to learn more.